There was a rainy day outside. I was walking along a well known street, which was taking me home…  Suddenly something strange distracted my thoughts and made me curious in the same time. It was hard to believe for me, but there was a horse starring at me. It was in a window of a shop. This could be often seen in Vienna. Surprised, confused and with a smile on my face, I stopped to say hello… However, the strong dark horse was too proud of its beauty to answer me. So I insisted to talk to this really unusual horse. (His skin had a shiny, sparkling black color.)
No answer could be heard from the proud horse. That’s it! „It didn’t know English!“, I thought. I tried in German, hoping that it could come down from his high circled society and at least look at me. Nothing. More and more amused, I tried to distract his power, I stepped in the shop to have a closer look, but the „gentlehorse“ was not to be found in the area of communication.
Silenced, wearing a sparkling beautiful and unique sculptured crystal raincoat, it already knew that it’s the most beautiul horse in Vienna. Therefore it was proud of this. The horse was acting as if Daniel Swarovsky himself would have cut and placed the cristals on his raincoat. Actually that was what was making him unique, indeed. I excused myself in front of the royal horse and dared to look around me looking for the name of the shop: SWAROVSKI. Suddenly a smile come to my face…

„So, do I dare, your royal „horseness“, to ask about your price?“ The face this horse had, when I heard 1 500 EUR, was simply priceless.